Date: 12 March 2019
Venue: Seminar Room 2, UKM-GSB
Speaker: Ts. Dr Muhammad Helmi Norman
Research and publication are important for academia. Similarly, the two tasks are important for practitioners to gather and analyze data from the market so that appropriate winning strategies can be crafted. However, undertaking the tasks could be cumbersome. With the advancement of information and communication technology, these unwieldy tasks can be alleviated by leveraging on the available online digital tools.
This workshop is aimed at exposing and demonstrating the usefulness of various digital tools to assist postgraduate students, academicians, practitioners, and public at large in executing their research projects. Using the hands-on approach, the first part of the workshop will focus on describing digital tools for research and data analysis, for both qualitative and quantitative approaches. In the second part of the workshop, the participants will learn how to use online digital tools for strategizing on high-impact publications.