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Determinants of Online Group Buying Behaviour: The Moderating Role of Informational Social Influence

By: Nazira Adnan
On: October 9, 2022
Tagged: informational social influence, Malaysia, Online group buying, perceived enjoyment, technology acceptance model
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Determinants of Online Group Buying Behaviour: The Moderating Role of Informational Social Influence
Faktor-Faktor Penentu Tingkah-Laku Pembelian Online Secara Berkumpulan: Peranan Pengaruh Maklumat Sosial Sebagai Moderator
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School of Business and Economics
Universiti Malaysia Sabah
88400 Jalan UMS, Kota Kinabalu.
Sabah, MALAYSIA

vivaparacomer@gmail.com

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Labuan School of International Business and Finance
Universiti Malaysia Sabah
Labuan International Campus
Jalan Sungai Pagar, 87000 Wilayah Persekutuan Labuan
Sabah, MALAYSIA

geoffrey@ums.edu.my

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School of Business and Economics
Universiti Malaysia Sabah
88400 Jalan UMS, Kota Kinabalu
Sabah, MALAYSIA

jude@ums.edu.my

RmlyYStNb25vOnJlZ3VsYXI=

Labuan School of International Business and Finance
Universiti Malaysia Sabah
Labuan International Campus
Jalan Sungai Pagar, 87000 Wilayah Persekutuan Labuan
Sabah, MALAYSIA

ejalrizal@yahoo.co.uk

Abstract

This study aims to develop a theoretical model to explicate online group buying behaviour. The research was based on Technology Acceptance Model (TAM) and two determinants of perceived enjoyment and informational social influences. A total of 150 usable questionnaires are collected and analysed using a multiple regression analysis to examine the strength of relationships between these variables. The results suggest perceived ease of use has no significant influence on online group purchase intention; however, perceived usefulness and perceived enjoyment completely mediate the relationship between perceived ease of use and purchase intention. Interestingly, the study indicates informational social influence has no moderating effect on determinants of purchase intention towards online group buying. The results of this study offer marketers with better insights that would help them develop effective strategies to attract online group buying users and increase sales profit.

Keywords

informational social influence; Malaysia; Online group buying; perceived enjoyment; technology acceptance model

Citation

Sook Harn, T. C., Tanakinjal, G. H., Sondoh, S. L., & Rizal, H.
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(2014). Determinants of Online Group Buying Behaviour: The Moderating Role of Informational Social Influence. Jurnal Pengurusan,
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41, 133–143.

@article{sookharn2014determinants,
  title={Determinants of Online Group Buying Behaviour: The Moderating Role of Informational Social Influence},
  author={Sook Harn, Tracie Chin and Tanakinjal, Geoffrey Harvey and Sondoh, Stephen Liason and Rizal, Hamid},
  journal={Jurnal Pengurusan},
 

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volume={41},
  number={},
  pages={133—143},
 
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year={2014},
  doi={},
  publisher={Penerbit UKM},
}

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41 (2014) 133 – 143

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