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Assoc. Prof. Dr. Khairul Anuar Mohd Ali

Associate Professor


Khairul Anuar Mohd Ali is an Associate Professor at the UKM-Graduate School of Business. He received his first degree in Bachelor Business Administration from Washington State University, USA, his Master in Business Administration from Universiti Kebangsaan Malaysia and his PhD from Universiti Utara Malaysia. His current research interests are in the area of quality management, performance measurement and customer satisfaction. His current research project are on the development of Customer Satisfaction Index and Mathematical Modeling for Performance Measurement of Malaysian Local Authorities, both funded by relevant Research Grants. Dr Khairul’s research works have appeared in various international refereed journals such as Total Quality Management & Business Excellence Journal, Quality & Quantity International Journal, Social Indicators Research Journal, International Review of Business Research Papers, Journal of Global Business Management, Pakistan Journal of Nutrition, The Indonesian Management & Accounting Research and Jurnal Sains Malaysiana.


Fahad Awad Aber Sawaean & Khairul Anuar Mohd Ali. 2020. The impact of entrepreneurial leadership and learning orientation on organizational performance of SMEs: the mediating role of innovation capacity. Management Science Letters,  10 (No.2):pp 369-380.   (ISBN: 1923-9343).   SCOPUS

Khairul Anuar Mohd Ali. 2020. The nexus between supplier quality management and organization’s competitive advantage: an empirical evidence. LogForum Scientific Journal of Logistics, Vol.16 (No.1): pp161-170.   (ISBN: 1895-2038).  WOS, SCOPUS

Fahad Awad Aber Sawaean & Khairul Anuar Mohd Ali. 2020. The mediation effect of TQM practices on the relationship between entrepreneurial leadership and organizational performance of SME’s in Kuwait. Management Science Letters, 10 (No.4):pp 789-800.  (ISBN: 1923-9343).   SCOPUS

Abdulrahman Al Shikhy, Zafir Khan Mohamed Makhbul, Zainab Ali Rawshdeh, Rasidah Arshad, & Khairul Anuar Mohd Ali.     Dispositional resistance to change and user resistance behaviour to use human resources information systems in the healthcare sector: the moderating role of conscientiousness. International Journal of Recent Technology and Engineering.  Vol. 8, (No.4):pp  565 – 572  (ISBN  2277-3878)  SCOPUS

Sulaiman Mohammed Khalid, Khairul Anuar Mohd Ali, Zafir Khan Mohamed Makbul. 2019. Assessing the effect of higher education service quality on job satisfaction among lecturers in premier polytechnics using HEdPERF model. LogForum Scientific Journal of Logistics.  15, (No. 3):pp425-436.   (ISBN: 1895-2038)   WOS, SCOPUS

Khalilah Abd Hafiz & Khairul Anuar Mohd Ali. 2019. The influence of product attributes on young consumers purchase decision of makeups among Malaysian: the mediating effects of perceived brand image, CEOs image and quality. Malaysian Journal of Consumer and Family Economics. 22   (No.2S):pp 58-72.  (ISBN:1511-2802)  SCOPUS

Mohd Saiful Izwaan Saadon, Mohamad Rosni Othman, Dina Azleema Mohamed Nor, Zainol Mustafa, Khairul Anuar Mohd Ali, & Tan Owee Kowang. The new quality trilogy: basic understanding & concepts. Test Engineering and Management. Vol. 81(No.1):pp850-857  (ISBN: 0193-4120) SCOPUS

Khalilah Abd Hafiz & Khairul Anuar Mohd Ali. 2018. Testing the black box’s model on cosmetic products: a psychological perspective. Journal of Fundamental and Applied Science, Vol.10 (No.1S): pp995-1007. (ISSN: 1112-9867) ISI, WOS.

Nur Sa’adah Muhamad, Khairul Akmaliah Adham, Mohmad Adnan Alias, Khairul Anuar Mohd Ali. 2018. How does transformative social service develop? Jurnal Pengurusan, Vol. 54, (No. ):pp1-20  (ISBN:0127-2713) SCOPUS

Khalilah Abd Hafiz & Khairul Anuar Mohd Ali. 2018. Brand image vs ceo’s image: which matters to the consumers? International Journal of Organizational and Business Excellence, Vol.3, (No.2):pp32-44 (ISBN:2504-8589) SCOPUS

Khalilah Abd Hafiz & Khairul Anuar Mohd Ali. 2018. The influence of marketing stimuli on consumer purchase decision of Malaysia’s cosmetic industry. International Journal of Supply Chain Management,7, (No.5) :pp564-571 (ISBN: 2050-7399) SCOPUS


Quality management, performance measurement and customer satisfaction


Operation Management & Decision Analysis, Advanced Operations Management